Protecting what is precious to you.

Black Pearl is a Wealth Management group founded by former Head of Private Banking for Macquarie bank. Their aim was to enter the market with a strong presence whilst also maintaining a secure and reliable image.

Our strategy for the Black Pearl identity was to focus on the security and safety of the shell rather than the pearl itself. The tagline 'protecting what is precious to you' along with the identity portrays a trustworthy brand image.